Major Outdoor Sign Installation
Transforming Jayman BUILT’s Digital Signage with Innovation and Expertise
Client Challenge
Outdated, Non-Functional Digital Signage
Jayman BUILT, a leader in home construction, faced a challenge—an outdated and non-functional LED display at their Edmonton headquarters. This challenge hindered their ability to effectively present their brand and engage with their audience. Without detailed documentation from the previous installation, the project required a team with technical expertise and problem-solving skills to navigate unknowns, ensure a seamless transition, and deliver a cutting-edge display solution.
Our Solution
A Full-Scope Digital Signage Overhaul
Leading the project, BoomBright Media coordinated closely with Jayman BUILT and key suppliers to execute a seamless digital signage transformation. From expert planning to precision installation, BoomBright managed every detail—providing top-tier technology, ensuring seamless integration, and delivering a high-performance display tailored to Jayman’s needs.
Technology Used
BrightEdge Pro 6.67mm Outdoor LED technology combined with 65 cubed, Cubedpro system.
Phase 1
Removal and Engineering Review
BoomBright Media led the careful removal of the outdated display, working closely with Jayman BUILT to coordinate scheduling and minimize disruptions to daily operations. Clear communication and planning ensured both teams stayed aligned, with safety protocols in place to manage office traffic. Throughout the process, BoomBright documented the existing infrastructure and took precise measurements to inform engineering revisions, paving the way for seamless integration of the new display.

Consultation & Concept Design
Worked with customers to identify display needs, including viewing distance, brightness, and resolution, ensuring clarity for the audience. Created to-scale signage and product drawings to support permit applications and engineering requirements.

Removal of Existing Display
Lowering the 18′ x 10′ display from 36 feet required skilled crane operators and precise execution. Safety and clear communication were prioritized throughout, keeping the workspace secure and business operations uninterrupted.
Phase 2
Fabrication, Quality Control & Calibration
Once engineering reviews were complete, BoomBright Media moved into the fabrication phase. A new, custom-engineered metal supporting structure was expertly manufactured to secure the upgraded LED display to the building’s existing structure. To ensure optimal performance, BoomBright leveraged 65Cubed’s cutting-edge calibration and colour correction software, enhancing display clarity, improving energy efficiency, and extending the lifespan of the installation while reducing long-term costs. The display was prebuilt and extensively tested for quality control and calibration before installation.

Engineered Supporting Structure
Working with our trusted engineers, we designed a durable solution to secure the BrightEdge Pro LED display. This custom structure is engineered for permanent installation, integrating with the building’s infrastructure to ensure safety for bystanders below.

65 Cubed Technology
Using the 65 Cubed CupedPro system, this display immediately reduced energy consumption by 12% with improved color accuracy. With its low-viewership mode for late-night and early-morning hours, the system adds even more energy savings.
Phase 3
Installation and Integration
The installation process required precision execution. BoomBright integrated the new BrightEdge Pro 6.67 Pixel Pitch display, chosen for its superior clarity, which was carefully calibrated for optimal visibility at the designated viewing distance. The team ensured all electrical and structural elements were securely installed, while the advanced Content Management System (CMS) was seamlessly integrated to empower Jayman’s team with full control over their digital content.
To protect the display from harsh weather, Lenmak Exterior Innovations Inc. crafted a custom aluminum finish. Sourced by BoomBright Media, this finish blends effortlessly with the building’s design while ensuring long-lasting durability and ease of display maintenance for years to come.

Precision Installation
Installing the 18′ x 10′ display 36 feet up required precise crane operation and planning. Clear communication ensured safety and smooth operations. Once installed, the team connected power, data, and light sensors for optimal 24/7 brightness.

Exterior Aluminum Enclosure
To protect the display from harsh weather, Lenmak Exterior Innovations Inc. crafted a custom aluminum finish that blends seamlessly with the building’s existing finishes.
The Impact
A Stunning, High-Performance Digital Display

The result? A vibrant, energy-efficient, and highly durable LED display that not only enhances Jayman BUILT’s corporate branding but also provides an engaging communication tool.
BoomBright’s commitment to clear communication and project management instilled confidence at every stage, ensuring Jayman remained informed and reassured throughout the process. The use of advanced 65Cubed technology optimized the display’s performance, while the expert consultation process helped align the solution with Jayman’s budget and operational goals.
Why BoomBright?
Confidence in Complex Projects
At BoomBright Media, we understand the complexities of digital signage projects, particularly when dealing with outdated installations with minimal documentation. Our expertise ensures that projects are completed efficiently, safely, and with cutting-edge technology that enhances both performance and longevity.
Have a digital display that needs to be replaced? Let BoomBright confidently manage the full scope of your project—keeping you informed every step of the way.
Contact us today to see how we can bring your digital signage vision to life!